The teachers of Xi'an International Lugang No. 2 Primary School mentioned the installation effect of more than 140 Haier air conditioners in the school. “The Haier air conditioner outdoor unit is neat and beautiful, and the installation is really different.â€
As early as October 2017, Xi'an International Lugang Second Primary School selected Haier Air Conditioning from a number of brands, and purchased and installed more than 140 units at one time. The most praised by the teachers is the “exquisite installation†service provided by Haier Air Conditioning according to the campus environment. Different from the air-conditioning installation method that everyone knows before, the Haier air conditioner adopting “exquisite installation†can not only customize the beautiful air-conditioning pipeline installation scheme according to the use place, but also the high-quality sheath equipped with the protection pipeline, waterproof and insect proof. The role of biting.
Xi'an International Lugang Second Primary School "exquisite installation" effect
In fact, with the continuous improvement of people's living standards and aesthetic concepts, the installation of air conditioning pipes with traditional clutter and no beauty has been difficult to meet the needs of users. In order to provide consumers with a high-quality user experience, Haier air-conditioning "exquisite installation" service has been promoted to the whole country after piloting in Shanghai, Jining, Qingdao, Xi'an and other cities last year, and these customized air-conditioning installation programs have become special for many communities. "Landscape". For example, Casa Di Air-Conditioning Users in the Tibetan Mastiff Community in Nanchang, Jiangxi Province will use the mobile phone to take photos and share it with other owners of the community after passing the on-site measurement and communication and outputting the smooth and uniform layout.
Casa Di Air Conditioning, "Exquisite Installation" in Nanchang, Jiangxi
Nowadays, users who purchase Haier air conditioners nationwide need only put forward their own needs. Haier air-conditioning service engineers with professional quality will customize the air-conditioning exquisite installation plan according to the outdoor environment, housing structure and special needs of users. This "exquisite installation" approach has driven the industry to follow up.
As the world's first brand of air-conditioning in the Internet of Things, Haier air-conditioning service is not limited to after-sales installation, but through products, sales, interaction, after-sales and other aspects, the only process for the entire industry to launch a full-process service system to create the best user experience .
At the product end, Haier has developed a self-cleaning air conditioner that will bathe. Through patented self-cleaning 6 innovative technologies, it quickly strips the evaporator dirt, blows out clean air, and solves the problems of time-consuming labor and secondary pollution of air-conditioning manual cleaning from the source. On the sales side, on the basis of self-cleaning, Haier has iterated out the self-cleaning air conditioner that can “swallow†and moved the “swallowing†air-conditioning laboratory to more than 100 appliance stores nationwide, so that users can intuitively feel it. Haier air-conditioner upgrades from “air-conditioned blowing clean air†to “user breathing fresh airâ€; at the interactive end, Haier based on the community interaction of the platform, accurately grasping the user's pain points and consumption trends, and is Haier's full-process service system. Provide a strong community foundation and user orientation, drive products and services to upgrade iterations under the guidance of user needs.
Industry experts said that in the current low-end appliance market, merchants rely on pure price wars and quality wars to attract users' attention. Only the best experience brought to the user's entire process can be truly recognized by users. Under the "one person in one" mode, Haier air conditioners that have been transformed from "making air conditioners" to "making air" have become the first choice of users around the world driven by user demand. In 2017, Haier ranked first in global connected air conditioners (including smart air conditioners) with a market share of 30.5%, and consolidated Haier’s global space in the Internet of Things era.
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