Netease Technology News January 20 news, on the last day of 2015, Suning subsidiary Suning Rundong invested 1.93 billion yuan in Nubia, today Suning and ZTE Group once again joined forces to achieve strategic cooperation. The two parties will export each other's capabilities to achieve the docking between the demand side and the manufacturing side.
The two sides will sell 10 million Nubian mobile phones in the next three years. At the same time, Suning's PPTV also signed a cooperation agreement with Nubia to jointly build customized mobile phones and cooperate in VR and other fields.
Cooperation: docking between demand side and manufacturing side
Zhang Jindong, chairman of Suning Group, said that the strategic cooperation between Suning and ZTE is a mutually supportive upgrade, which is the mutual output of their respective capabilities, and the seamless connection between the demand side and the manufacturing side.
Hou Weigui, chairman of ZTE Corporation, said that there will be a series of other projects in addition to mobile phones. For example, ZTE will provide infrastructure to build a stronger cloud data center for Suning. Hou Weigui also hopes that Nubia will become an important tool for Suning to pay and become an important entrance for Suning.
It is understood that the cooperation between the two sides covers a wide range of areas including smartphones, cloud computing, big data, communication equipment and smart home.
In addition, ZTE has IPTV/OTT basic technology, Suning has entertainment content and channels, so the two sides will cooperate in smart TV and large video content. In the future, the two sides will also cooperate in the fields of Internet finance, virtual commerce, and IPTV.
Zhang Jindong said that Nubia and Suning will also jointly develop R&D team, R&D technical laboratory, and joint marketing, and be user-oriented and innovate around young people.
Two years, two 10 million
As part of the cooperation, Suning will achieve 10 million sales of Nubian mobile phones in the next three years. Nubian can use Suning's big data to gain insight into market and user needs, enhance design and R&D capabilities, and accurately launch products that users like. In addition, you can also use Suning O2O omnichannel resources to give priority to Nubia.
In addition, there is another 10 million that Nubia will achieve the sales target of 10 million PPTV mobile phones in the next three years. Suning's PPTV will provide content support for Nubia, and both parties plan to build customized models and lay out the Internet ecological construction.
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