In the hot summer, consumers have a large demand for refrigeration appliances. With the implementation of the new energy-saving subsidy policy, the market for energy-saving home appliances is popular. When reporters visited the appliance store, they found that in the freezer market, the world’s first brand Haier relied on the most energy-saving. The refrigerator products are favored by consumers. According to the statistics of Zhongyi Kang in the latest week, Haier Freezer has a 62% market share.
Finalist energy-saving subsidy models show the industry's energy-saving benchmark
Last weekend, the reporter visited the appliance store. As the national energy-saving subsidies and ladder price policies were introduced one after another, consumers paid more attention to energy-saving home appliances when purchasing home appliances. In order to attract consumers, all major supermarkets are mainly focusing on “energy-saving cardsâ€. Not only will energy-saving home appliances be placed in the prominent position of the exhibition area, but also the “subsidy†and “energy-saving†goals will be posted.
“Many young people come to buy freezer for their parents. The question they ask most is how much electricity they use in a day.†The staff at the appliance store said. He told reporters that the freezer is a large consumer of electricity in the family, so consumers generally choose to buy energy-saving, "Haier's freezer is the most energy-efficient, and now you can get subsidies, so it is very popular in the store." The staff pointed to a Haier freezer and told reporters.
It is reported that with the introduction of the energy-saving subsidies for home appliances and the promotion catalogue, consumers are more interested in purchasing energy-saving refrigerators. The reporter learned that the implementation rules for the promotion of energy-saving refrigerators require that the refrigerator products reach the level 1 energy efficiency level, which puts higher requirements on the energy-saving technologies of products and enterprises. Only 17 refrigerator companies have been selected to receive national energy-saving subsidies. With its industry-leading energy-saving products, a Haier freezer has been selected for the most models, once again demonstrating its position as the industry benchmark.
Relying on the Group's innovative advantages Haier freezer products are the most advanced
Relying on the advantages of Haier Group, Haier Freezer has continuously innovated and researched energy-saving technologies in leading industries and launched the most energy-efficient freezer products. Haier refrigerators are welcomed by consumers in different regions of the world, according to statistics released by Euromonitor International, the world's leading market research institution. Haier Freezer has won the world's number one with 16.7% of brand retail sales, more than twice as much as the second. Taking the “3D reverse cycle quick-cooling technology†pioneered by Haier freezer industry as an example, this technology can not only make the refrigeration cabinet better, faster, and has better refrigeration capacity, but also saves 12% energy compared with ordinary refrigeration technology. The refrigeration system, Haier ultra-energy-saving freezer saves 45-159% energy saving than ordinary freezer.
Under the support of innovative energy-saving technologies, Haier freezer products always lead the industry trend. It is understood that Haier Freezer has launched the energy-saving refrigerator that reaches the highest energy efficiency standard in Europe A+++, leading the industry energy-saving trend. Moreover, Haier energy-saving freezer also adopts wide climatic zone design and wide voltage design, which can adapt to temperature and voltage environment in different regions. In addition, the long-term power-off protection time of Haier energy-saving freezer is also popular among consumers.
Relying on innovative products and technologies, Haier Refrigerator has also won several awards. At the launching ceremony of the 3rd Energy-saving China Promotion Event in 2012, Haier Refrigerator won the title of “Energy-saving China Advanced Unitâ€; previously, Haier Refrigerator has been ranked first in the energy-efficient list of home appliances for three consecutive years. Both prove the strength of Haier freezer.
As the world's number one brand, Haier Freezer continues to introduce innovative products, which are favored by consumers around the world. Industry experts pointed out that Haier freezer has always maintained a leading position in the brand, technology, products, market and other aspects, indicating that Haier freezer has mastered the right to speak in the global freezer industry and lead the development trend of the industry.
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