The Asian Games are fiercely carried out
Since the opening of Guangzhou 2010 Asian Games, major online media have also actively planned to show a brand new online sports feast. We can see that China Internet Television (CNTV) opened a prominent Asian Games column at the top of the homepage. Netizens can easily learn the latest information of the Asian Games, participate in interactive answering questions to win prizes, and welcome Asian Games charity activities. It is reported that China Internet TV is the official Internet / mobile platform relay agency for the 2010 Asian Games in Guangzhou. As the official exclusive new media broadcaster, CNTV will use its exclusive video resources and multi-platform advantages to build the CNTV Asian Games platform, integrate networks, mobile phones, IPTV, public transport and other platforms, and realize the first large-scale intercontinental games under the background of three networks.
As the host city of the Asian Games—Guangdong, Guangdong Mobile, its largest communications provider, will also launch the “All Media Asian Games Live Room†with the Guangzhou Daily during the Asian Games, tailoring 25 TV programs and 30 radio programs for the Asian Games , Users can watch live streaming of the Asian Games through the Internet, mobile phones and other methods.
In addition, NetEase, the eldest brother of online media, has joined more than 10 strategic partners such as Thunder, PPS, and Youku to jointly launch the "Netease Asian Games Cloud Reporting Platform". According to reports, the report platform will output data to various partners, including pictures, text, videos and other forms, so that netizens can see Asian Games information in various applications on the Internet in time.
Network live broadcast climax, system manufacturers seize business opportunities
Online media has become the first choice for Asian Games netizens because of its rich information, speed, and interaction; the audience size and access scale have sprung up, and the number of new visitors has surged; the audience participation is high and the activity is high; the characteristics of pan-sports or entertainment are getting more and more Strong. According to a recent research report released by Dianxin Network Data, netizens choose the Internet as the preferred media for the Asian Games, and its proportion is higher than that of traditional media such as TV, newspapers and magazines. In terms of watching Asian Games videos, 61.9% of the netizens who follow the Asian Games choose live webcast.
There are two biggest characteristics of webcasting: no geographical difference, real-time. Therefore, some companies 'press conferences, product conferences, and reporters' meetings, etc., want to cover as many audiences as possible in different regions as much as possible, so that audiences who are not on the scene can also feel the atmosphere of the scene as if they were there. So that the cost of meetings and events can play a full effect, they want to use webcast as much as possible.
Domestically, the development of a number of streaming media technology companies has also matured in recent years. They are able to provide some of the very convenient online live broadcast systems that they have developed, such as the live video broadcast of the domestic video communication expert Audividi. The system is independently developed by Aoqun and is mainly aimed at event events, broadcasting and TV industry, and publicity activities between enterprises.
It is reported that Audividi, as one of the few manufacturers with completely independent intellectual property rights in the industry, has accumulated rich experience in the field of video communication and has mastered the most cutting-edge technologies in multimedia communication system structure, image and sound processing, etc. It has many patented technologies such as screen sharing system and screen sharing method, network conference system, method and device for determining authority in network conference system, communication transmitter and communication receiver, group redundancy method and group restoration method, etc. Provide innovative network multimedia communication application solutions and services. The products and solutions he is currently responsible for have covered many areas such as video conferencing, online teaching and training, webcasting, and video surveillance integration.
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