Due to the special geographical location of Xinjiang, Xinjiang is bordered by eight countries. The export business of various industries is very favored by domestic manufacturers. In recent years, the focus of procurement of Central Asian customers has been more and more placed in Urumqi, laying a good foundation for Xinjiang's export sales. It is understood that the economic authorities of the Xinjiang government during this year's various international fairs and the Wuqi Fair Vigorously promote and invite more and better companies and brands to enter the export market.
At present, Xinjiang has two relatively large comprehensive markets, Guanghui Meiju International Building Materials Logistics Park and Hualing International Building Materials City. Hualing International Building Materials City is the largest integrated market in Xinjiang and one of the largest foreign trade markets in the country. The market was built in 1988 and covers an area of ​​about 1,500 acres. Among them, Dengcheng covers an area of ​​more than 10,000 square meters, with more than 300 merchants and a single store area of ​​more than 1,000 square meters. Most of the well-known brands in the industry are stationed in the market, such as Sanxiong, Aurora, NVC, Philips, Qilang, Kaiyuan. , Huayi, Vatican, etc. Founded in 2003, Guanghui Meiju Market is a rising star, covering an area of ​​more than 1,500 acres, lighting business area of ​​more than 5,000 square meters, merchants have about 80, the products are mainly domestic sales. In Xinjiang, the best-selling export products are crystal lamp series, and the style is biased towards Europeanization.
Since Xinjiang is a multi-ethnic place, there are 50% non-Chinese population. Therefore, newspaper broadcasts in this place generally use 5-6 languages ​​at the same time. However, in the advertising industry, manufacturers in the lighting industry only pay attention to the promotion of Chinese language and ignore the advertising in many languages. This is undoubtedly giving up the other half of the city. In addition, although Xinjiang hides a huge consumer market, it is because of Xinjiang. It is a remote area, there is no manufacturer, lighting consumption still needs to make great efforts to guide. Therefore, the distributors in the Xinjiang lighting market hope that the mainland manufacturers will strictly self-discipline in terms of service and quality and fulfill their commitments.
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