A day before the opening of the Mobile Product Fair (MWC), a recent mobile product fair in Barcelona, ​​Spain, a long queue was held for the latest smartphone launch event for Huawei Technologies.
The flagship model "P10" released by Yu Chengdong, CEO of the company's consumer business group, is equipped with a camera developed by German optical equipment company Leica and a self-manufactured high-performance semiconductor. For Asian smartphone companies, the importance of the European market is increasing, and Huawei is striving to establish its position in this market through the latest models.
The "P10" conference was very popular, but Yu Chengdong acknowledged that Huawei is still facing many problems as a smartphone company ranked third in the world in terms of supply. Yu Chengdong told Nikkei Asian Review, the English-language media of Nikkei, that the competition in 2017 will be very intense. The supply target is not set and efforts will be made to sell as many smartphones as possible.
Behind Yu Chengdong’s low-key speech, there are catch-ups between domestic companies such as OPPO (Guangdong Opal Mobile Communications) and vivo (Vivo Mobile Communications) and competition with American Apple. Apple is planning to launch a new model of the "iPhone" that will mark its 10th anniversary in the second half of this year.
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