A few days ago, Philips announced the launch of the popular LED all-round bulb, the lowest price is only 49 yuan. According to the reporter's investigation, most brands have also launched LED products of similar price, which have been recognized by consumers. However, compared with the brand energy-saving lamps of more than 10 yuan, the price is still the roadblock for the brand LED lights to enter the ordinary family.
At the same time, low-priced products of unknown brands flood the market, making consumers who are interested in using the choice problem. Different from the previous argument that “LED lights will replace energy-saving lamps in two or three yearsâ€, the industry said that the promotion of LED home lighting in China will take time, and some enterprises caused by overcapacity will “price-for-price†behavior. The industry has brought about a negative impact, and the market is still in the development stage. Consumers should pay more attention to their selection.
Unknown brands flood the market
Compared with last year's unnamed brand lamps, this year's market has added many LED lighting products such as LED bulbs, but it still seems to be "respective" with unknown brands. In the brand store, most of the sales are LED products produced by the brand itself, but there are also two brand stores that sell unnamed brands with a relatively low price of about 10 yuan. "This is also a brand, just a brand that specializes in LED production, so everyone is not familiar with it." The salesperson explained. In the other four non-franchised stores visited by the reporter, only one company sells LED bulbs and candle lights from Philips. The other ones sell LED lamps of unknown brands, and the prices are also quite different.
The reporter learned that taking a 2W unknown brand LED bulb as an example, the price can be as low as 8 yuan. The salesperson said, "If you buy a lot, you can still be a little cheaper." Compared with the brand products, the price of the bulbs is 30-40 yuan lower. However, there are also salespeople who actively advise journalists to buy higher-priced branded products. "You see these lights on the chandelier at the same time, the small brand has broken 4, the brand is still good, although expensive, but the quality is reliable."
High prices are still a barrier to consumption
A year ago, the reporter once conducted a survey in the lighting stores and small shops in the Shilihe area, and found that the manufacturers of LED bulbs rarely saw the big brands that everyone was familiar with. In the authorized stores of Schneider, Opt and other brands, the LED products are also sold by unknown manufacturers. At that time, the LED products produced by famous lighting brands were mainly LED table lamps and LED tube lamps. In addition, the price difference of LED products is very large, and the price of 3W LED bulbs ranges from 28 yuan to 135 yuan.
Recently, the reporter re-takes the market and found that the LED light source market has undergone major changes: not only brand manufacturers have introduced various LED products, but the price has also dropped a lot. NVC, Opus and Philips have launched LED series products produced by their own brands. The reporter also learned that the traditional lighting company Sanxiong Aurora is also actively exerting efforts to comprehensively lay out the LED lighting market through a number of measures. From the price point of view, the price of a 3W brand LED bulb is concentrated between 45-60 yuan.
Although the price cut is quite large, compared with energy-saving lamps, this price is still somewhat staggering. It is reported that the price of well-known brand energy-saving lamps is concentrated between 12 yuan and 28 yuan. In the case of the same illuminance, the price of the LED bulb is equivalent to 3-5 times the price of the energy-saving lamp. In this regard, many salesmen said that there are indeed consumers who think that the LED lights are too expensive and finally choose energy-saving lamps. From the perspective of the placement of the products, although the LED lights have a special display area, the energy-saving lamps are still the protagonists on the sales stand.
At present, the price of brand LED bulbs of 30, 40 yuan / only still makes many consumers discouraged. Although Philips has introduced a low-cost all-round bulb, it is only an "entry-level basic product", and it is only "a product that allows the majority of households to start contacting and using LEDs." Although Philips said that the sales of the family-friendly light bulbs were better than expected, they also admitted that the current acceptance of first- and second-tier cities is relatively high, and prices are still a constraint for promotion.
Ai Xiaoming also believes that although LED outdoor lighting and commercial lighting have given priority to some markets, the most important reason for its low penetration rate in the home lighting field with the greatest market potential is the high price of LED bulbs. And want to get a wide range of applications in the field of home lighting, "must find ways to lower the price."
"The premise of price decline is benign development, not sacrificing product quality." Lu Jinqing said that with the development of technology, the increase of production capacity and the increase in sales, the cost of LED light source will go down and the price will drop. This may be seen from the fact that major brands have introduced products that are affordable to the public this year. Despite the price cuts, compared to other lighting products, "the current price of LED components is still relatively high, which has an impact on the popularity and acceptance of LEDs in the entire lighting market." Ai Xiaoming said. He also pointed out that e-commerce platforms with low channel costs and low development resistance are also becoming better choices for enterprises to expand their LED home market. “The e-commerce channel is likely to have a huge boost to the development of LED home lighting products.â€
In addition to the price, the lack of consumer awareness is also a problem that LED lighting companies need to face in the development. Lu Jinqing believes that LED is still in the stage of entering the consumer family and waiting for consumers to fully understand. “Consumers don’t know enough about the performance characteristics of LED products, and only focus on energy conservation. It is still the main problem facing LEDs in this popularization stage.â€
( This article is reproduced on the Internet. The texts and opinions expressed in this article have not been confirmed by this site, nor do they represent the position of Gaogong LED . Readers need to verify the relevant content by themselves. )
At the same time, low-priced products of unknown brands flood the market, making consumers who are interested in using the choice problem. Different from the previous argument that “LED lights will replace energy-saving lamps in two or three yearsâ€, the industry said that the promotion of LED home lighting in China will take time, and some enterprises caused by overcapacity will “price-for-price†behavior. The industry has brought about a negative impact, and the market is still in the development stage. Consumers should pay more attention to their selection.
Unknown brands flood the market
Compared with last year's unnamed brand lamps, this year's market has added many LED lighting products such as LED bulbs, but it still seems to be "respective" with unknown brands. In the brand store, most of the sales are LED products produced by the brand itself, but there are also two brand stores that sell unnamed brands with a relatively low price of about 10 yuan. "This is also a brand, just a brand that specializes in LED production, so everyone is not familiar with it." The salesperson explained. In the other four non-franchised stores visited by the reporter, only one company sells LED bulbs and candle lights from Philips. The other ones sell LED lamps of unknown brands, and the prices are also quite different.
The reporter learned that taking a 2W unknown brand LED bulb as an example, the price can be as low as 8 yuan. The salesperson said, "If you buy a lot, you can still be a little cheaper." Compared with the brand products, the price of the bulbs is 30-40 yuan lower. However, there are also salespeople who actively advise journalists to buy higher-priced branded products. "You see these lights on the chandelier at the same time, the small brand has broken 4, the brand is still good, although expensive, but the quality is reliable."
High prices are still a barrier to consumption
A year ago, the reporter once conducted a survey in the lighting stores and small shops in the Shilihe area, and found that the manufacturers of LED bulbs rarely saw the big brands that everyone was familiar with. In the authorized stores of Schneider, Opt and other brands, the LED products are also sold by unknown manufacturers. At that time, the LED products produced by famous lighting brands were mainly LED table lamps and LED tube lamps. In addition, the price difference of LED products is very large, and the price of 3W LED bulbs ranges from 28 yuan to 135 yuan.
Recently, the reporter re-takes the market and found that the LED light source market has undergone major changes: not only brand manufacturers have introduced various LED products, but the price has also dropped a lot. NVC, Opus and Philips have launched LED series products produced by their own brands. The reporter also learned that the traditional lighting company Sanxiong Aurora is also actively exerting efforts to comprehensively lay out the LED lighting market through a number of measures. From the price point of view, the price of a 3W brand LED bulb is concentrated between 45-60 yuan.
Although the price cut is quite large, compared with energy-saving lamps, this price is still somewhat staggering. It is reported that the price of well-known brand energy-saving lamps is concentrated between 12 yuan and 28 yuan. In the case of the same illuminance, the price of the LED bulb is equivalent to 3-5 times the price of the energy-saving lamp. In this regard, many salesmen said that there are indeed consumers who think that the LED lights are too expensive and finally choose energy-saving lamps. From the perspective of the placement of the products, although the LED lights have a special display area, the energy-saving lamps are still the protagonists on the sales stand.
At present, the price of brand LED bulbs of 30, 40 yuan / only still makes many consumers discouraged. Although Philips has introduced a low-cost all-round bulb, it is only an "entry-level basic product", and it is only "a product that allows the majority of households to start contacting and using LEDs." Although Philips said that the sales of the family-friendly light bulbs were better than expected, they also admitted that the current acceptance of first- and second-tier cities is relatively high, and prices are still a constraint for promotion.
Ai Xiaoming also believes that although LED outdoor lighting and commercial lighting have given priority to some markets, the most important reason for its low penetration rate in the home lighting field with the greatest market potential is the high price of LED bulbs. And want to get a wide range of applications in the field of home lighting, "must find ways to lower the price."
"The premise of price decline is benign development, not sacrificing product quality." Lu Jinqing said that with the development of technology, the increase of production capacity and the increase in sales, the cost of LED light source will go down and the price will drop. This may be seen from the fact that major brands have introduced products that are affordable to the public this year. Despite the price cuts, compared to other lighting products, "the current price of LED components is still relatively high, which has an impact on the popularity and acceptance of LEDs in the entire lighting market." Ai Xiaoming said. He also pointed out that e-commerce platforms with low channel costs and low development resistance are also becoming better choices for enterprises to expand their LED home market. “The e-commerce channel is likely to have a huge boost to the development of LED home lighting products.â€
In addition to the price, the lack of consumer awareness is also a problem that LED lighting companies need to face in the development. Lu Jinqing believes that LED is still in the stage of entering the consumer family and waiting for consumers to fully understand. “Consumers don’t know enough about the performance characteristics of LED products, and only focus on energy conservation. It is still the main problem facing LEDs in this popularization stage.â€
( This article is reproduced on the Internet. The texts and opinions expressed in this article have not been confirmed by this site, nor do they represent the position of Gaogong LED . Readers need to verify the relevant content by themselves. )
Brake Disc For MAZDA
Mazda Brake Disc,Mazda Auto Brake Disc,Mazda Car Brake Disc,Mazda Automobile Brake Disc
Zhoushan Shenying Filter Manufacture Co., Ltd. , https://www.renkenfilter.com